India’s economy depends on small and medium-sized businesses (SMEs) and startups because they help it grow. But one of the hardest things for them is to keep track of their sales. No matter what kind of business you have small trading company, tech startup, or service-based business keeping track of sales is the most important thing you can do. A lot of businesses still use spreadsheets, notebooks, or broken systems to keep track of sales, though. This old way of doing things is more likely to make mistakes and take longer than newer tools that automatically track sales.
We’ll talk about the differences between manual and automated sales tracking in this blog. We’ll also go over the pros and cons of each and explain why Indian businesses need to use automation through sites like DhruvCRM.com to grow and stay competitive.
What is keeping an eye on sales?
Tracking your sales means keeping an eye on, writing down, and looking at every step of your sales process, from getting leads to closing deals. It helps businesses figure out important things like: • How many leads are coming in?
• Who are the best at selling?
• What are the most popular services or goods?
• How much do you think the business will make this quarter?
The goal is the same, but how you keep track of sales by hand or automatically makes a big difference in how quickly, accurately, and effectively you can grow.
The Old Way of Keeping Track of Sales by Hand
You usually use spreadsheets, physical registers, or simple tools like phone logs and emails to keep track of sales by hand. Many small and medium-sized businesses in India still do things this way because it seems like a good way to save money at first. Let’s see what makes it unique:
Advantages of Writing Down Sales by Hand
1. Low cost up front: You don’t have to buy any software; notebooks and spreadsheets are cheap or free.
2. Simple to use: Small teams with only a few leads might be able to handle things without having to learn how to use new tools.
3. Flexibility: The software doesn’t put any limits on how you can change data.
The Problems with Keeping Track of Sales by Hand
1. A lot of time: Sales reps spend hours entering and updating data instead of selling.
2. Likely to make mistakes: typos, wrong calculations, or missing updates can all lead to big problems.
3. No real-time insights: Data doesn’t change, so it’s hard to make accurate predictions or analyses.
4. Problems with scalability: It’s hard to keep up with manual methods as companies get bigger.
5. Processes that aren’t always the same: different team members keep track of things in different ways, which leads to confusion and miscommunication.
If you run a small kirana store or a business with very few customers, you might be able to keep track of things by hand. But for small businesses that are growing and new businesses that want to grow, it’s a recipe for missed opportunities.
Automated sales tracking is the answer today.
Automated sales tracking uses software to gather, organize, and study sales data as it happens. DhruvCRM.com and other similar sites make it so that businesses don’t have to enter the same information over and over again. Instead, they can manage their sales from one central location based on data.
Benefits of Automated Sales Tracking
1. Saves time by automating tasks that are done every day, like data entry, follow-ups, and reporting.
2. Accuracy: Information is updated right away, which makes mistakes less likely.
3. Real-time visibility: Owners and managers can see how sales are doing at any time and from anywhere.
4. Actionable insights: Reports and analytics from automated systems help people make better choices.
5. Scalability: Your business can grow with automation without needing more workers.
6. Consistency: Every salesperson follows the same steps.
Problems with automated sales tracking
1. Initial investment: You need to set aside some money for tools and training.
2. Learning curve: Teams might need some time to get used to new systems.
But these problems are not as bad as the long-term benefits. Most businesses in India get a lot more value out of their investments than they put in.
Why Indian Companies Can’t Afford to Stay Manual
India’s small and medium-sized businesses (SMEs) make up almost 30% of the GDP and hire millions of people. If you keep doing things by hand, you’ll fall behind as more people enter the market. This is why Indian businesses need to use automation:
• What customers want: Today’s customers want quick answers and communication that is tailored to them.
• Teams need cloud-based tools to manage sales from anywhere, so they can work from home. The government wants things to go digital. Digital India and other programs like it encourage businesses to use technology.
• Pressure from competitors: Companies that use automation can get things done much faster and better.
To put it simply, Indian businesses that don’t use automation might lose customers to businesses that do.
In Real Life Possible things that could happen: Tracking by hand versus tracking automatically
Scenario 1: Managing Leads
• Manually: A sales rep writes down leads on an Excel sheet. Some leads are missed, and it takes longer than it should to follow up.
• Automated: DhruvCRM automatically gets leads, gives them to reps, and sends reminders for follow-ups.
Scenario 2: Sales Reporting
• Managers spend hours each week making reports by hand from data that is spread out.
• Automated: DhruvCRM makes reports in real time, which saves time and makes sure they are correct.
Scenario 3: Speaking with customers
• By hand—salespeople forget to send updates or send out emails that are the same for everyone.
• Automated: DhruvCRM sends personalized emails, messages, and alerts on time.
How DhruvCRM Helps Indian Businesses
Our main goal at DhruvCRM.com is to give small and medium-sized businesses and startups in India tools to automate their sales. What sets us apart is this:
1. Easy-to-Use Interface: It’s easy to use and learn, and there aren’t any complicated setups.
2. Solutions that are made for Indian businesses and don’t cost too much.
3. You can change workflows to fit your needs.
4. Real-Time Analytics: Get useful information right away.
5. Solutions that can grow with you: DhruvCRM can handle anywhere from 5 to 500 users.
Switching from manual spreadsheets to DhruvCRM saves businesses hours every week, makes them more accurate, and helps them sell more.
How to Switch from Manual to Automated Tracking
1. Find the pain points: Write down the times when keeping track of things by hand wastes time or makes mistakes.
2. Choose the right tool. Pick a solution like DhruvCRM that is cheap and can grow with your needs.
3. Teach your team how to use it so that everyone can do so without any problems.
4. Start by automating lead management and reporting, and then move on to full workflows.
5. Keep an eye on things and make them better—use analytics to make sure things are always getting better.
The Future of Keeping Track of Sales in India
The future will definitely be automated. With AI and machine learning, sales tracking will be more than just keeping an eye on things. It will be able to guess how customers will act, suggest the best next steps, and make each interaction one of a kind.
Getting on board with automation early will help small and medium-sized businesses (SMEs) and startups in India stay ahead of the game. People who wait too long might have trouble keeping up with their rivals.
Conclusion
It’s not hard to decide between manual and automated sales tracking. Manual methods may seem cheap and familiar, but automation gives you speed, accuracy, and growth. Indian businesses, especially small and medium-sized businesses and startups, need to move toward automation if they want to stay in business and grow in a digital-first economy.
If you still use spreadsheets and update them by hand, it’s time to switch. Visit DhruvCRM.com right now to find out how our powerful sales automation tools can help you make more money, save you time, and change your business.